A targeted roadway enforcement effort that uses purchased driver data is currently underway in Washington State now through the end of July.
From Monday, June 16 through Thursday, July 31, 2025, Washington State Patrol (WSP) troopers are taking part in heightened traffic patrols in the following areas:
- District 1- I-5 corridor, Exit 122A (Murray Road) to Fife Heights area
- District 2- I-5 corridor, Fife Heights to S 288th Street
- District 4- I-90 corridor, Exit 277B (US-2 Interchange) to Exit 291B (Sullivan Road)
- District 7- I-5 corridor, SR-526 to SR-531
The locations chosen for the patrols were selected “using crash data and information from telematics, including speed, harsh braking, and acceleration,” state police said.
As part of the traffic enforcement effort, troopers are using data purchased from Michelin Mobility Intelligence as part of a study to “measure the effectiveness of traffic safety emphasis patrols on strategically targeted roadways identified through telematics data analysis.”
WSP will be looking at telematics data to determine “how targeted roadway enforcement efforts impact surrounding roadways and auxiliary routes as driver behavior often shifts away from emphasis efforts.”
“Michelin Mobility Intelligence provided an analysis of high-risk driver behavior, most notably speeding, for identifying the locations most likely to have future serious crashes. Troopers now have a data tool that will inform which areas of the state roadway network exhibit the most frequent high-risk driving behaviors and the days and times when these behaviors are most prevalent. Knowing exactly where to go and when will prevent these behaviors from turning to tragedy,” said Dr. Staci Hoff, Research Director with the Washington Traffic Safety Commission.
The National Review reports that troopers do not have access to real-time driver movement through the Michelin Mobility Intelligence data.
“We’re looking for the motoring public to take an active role in this study, too, through responsible driving behavior. Emphasis efforts can lead to better driving decisions and habits, which lead to safer roadways for all,” said WSP Chief John R. Batiste. “We want drivers to slow down, pay attention to the road, and never drive impaired. But most importantly, we want drivers to arrive safely at their destination each and every time they take to the roadway.”
WSP said “this information will help law enforcement better understand high-risk driving behaviors and enforcement impacts, leading to safer roads for the motoring public. The goal and value of deterrence will be realized when the public makes proactive changes to avoid dangerous driving behavior.”
Michelin Mobility Intelligence reportedly captures close to 1 million miles of driver data every day.
See below for WSP maps of the patrol focus areas.
